Certification DetailsDate: 12/19/2017Evaluator: Mac DukartView Bio

110 N. Millward St.
Jackson, Wyoming

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SHIFT Festival 2017
Jackson, Wyoming
Where Conservation Meets Adventure

Started in 2015, SHIFT (Shaping How we Invest For Tomorrow) is a program of the Center for Jackson Hole—a 501c3 nonprofit organization whose mission is to strengthen the coalition of interests devoted to our public lands by investing in the future of their constituencies.

Through the SHIFT Festival, which explores issues at the intersection of conservation, outdoor recreation, and cultural relevance; and the Emerging Leaders Program, which trains a culturally diverse cohort of young outdoor recreationists to lead the conservation conversation; these two programs advance cutting-edge ideas that are revitalizing the American conservation movement.

The 2017 SHIFT Festival’s theme explores “The Business Case for Public Lands:” How investments in outdoor recreation and the conservation of public lands create vibrant, resilient economies in communities around America. Considering outdoor recreation generates $887 billion in consumer spending and 7.6 million jobs each year according to the Outdoor Industry Association, making the business case for protecting public lands (especially in today’s political climate in the U.S.) has never been more pertinent.

SHIFT connects businesses, nonprofits, elected leaders, athletes, journalists, and many more stakeholders from around the country to overcome the risk of fragmentation and lack of diversity in the fight to protect public lands. Come to the “crucible for conservation”—Jackson Hole, and enjoy passionate and empowering presentations, discussions, workshops, and films as well as the Grand Teton and Yellowstone National Parks in all of their autumn glory.

The 2017 SHIFT Festival has been STOKE Certified. For updates regarding SHIFT 2018 events, head to shiftjh.org.

Sustainability Management
Section Performance - 73%
Social and Economic Impacts Management
Section Performance - 78%
Cultural Heritage Impacts Management
Section Performance - 95%
Environmental Impacts Management
Section Performance - 82%
Stoked? Check out the lineup!
Commitment to a Sustainable Future

We have been working towards this goal for two years and we’re honored to not only have earned the recognition as a sustainable event, but to also be the first STOKE Certified Event. As the organization who developed the Principles for Advancing Outdoor Recreation and Conservation, working with STOKE to improve the environmental and social responsibility of our event was a perfect match and complementary to the evolution of SHIFT over these last few years.

Thank you to all our vendors, attendees, advisors, volunteers, and especially our venues. We could not have done it without the support of the Center for the Arts, Snow King Resort, and the Pink Garter Theater. The sustainable event management tools and templates STOKE provided along with their expertise greatly reduced the barrier to entry and now we have a proven system we can replicate and enhance each year. Our goals for 2018 include:

  • Reduce our vendor and attendee travel Scope 3 carbon emissions through better planning and coordination.
  • Find a local verified carbon offset project in the Rocky Mountain West that benefits public lands and recreational opportunities.
  • Increase the number of local residents who sign on to the Lower Valley Energy Green Power program to source more clean energy from local wind farms.
  • Reduce the amount of outside waste brought in by attendees to the event.
  • Conduct a local cleanup event with Friends of Pathways.
  • Bring back the bike share program if weather permits.

Thank you for taking in an interest in SHIFT and our fight to protect public lands and we hope to see you at the next SHIFT Summit or Emerging Leaders Program.

Christian Beckwith – Director