global-wave-conference-best-practices-slide-local-nonprofits-wsl-pure-happy-hour

global-wave-conference-best-practices-slide-local-nonprofits-wsl-pure-happy-hour

In addition to sourcing 85% of the food (by weight) from farmers within 100 miles of the venue, using recycled guitar scraps in Santa Cruz for the surfboard-shaped name tags, as well as tapping local artists Bill Lewis for the branded sand sculptures and Ethan Estess to craft the stage from upcycled fishing industry waste, the GWC prioritized local suppliers and artists throughout the event. WSL PURE sponsored a happy hour featuring local conservation organizations with catering from Real Good Fish, which is community-supported fishery (CSF) that is pushing an alternative business model for selling fresh, locally sourced seafood. Verve Coffee served up local coffee with a conscience—they exceed FairTrade minimums by working directly with their farmers and paying premiums for quality coffee beans through their Farmlevel Initiative. (Photo: Nikki Brooks)